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Diana Bishop

Diana Bishop is a former national and international TV news correspondent for CBC, CTV, NBC News and Global Television. She now runs a one-of-a-kind communications and marketing business called The Success Story Program, working exclusively with business owners and entrepreneurs in Canada and the U.S. to help package their business into a success story they can use to attract more high quality customers and increase sales.

In her more than 20 years as a TV news correspondent, Diana Bishop has interviewed presidents and prime ministers, covered major national and international news events and specialized in the internal workings of Canadian politics and foreign policy. Diana has capitalized on her journalism career to help companies understand the power of storytelling and the importance of conceptual and physical packaging to grow their business.

Diana started her journalism career at the Canadian Broadcasting Corporation (CBC), in Montreal and Quebec City in the 1980s. She was snapped up by CTV National News in 1989 to become a national political correspondent in Ottawa where she filed news and gave live reports on the Meech Lake constitutional crisis, Commonwealth and Francophone Summits, visits by Russian President Boris Yeltsin, U.S. Presidents George Bush and Bill Clinton, Queen Elizabeth, Nelson Mandela's first trip abroad, as well as traveled extensively with Prime Minister Brian Mulroney across Canada, the U.S., France and Africa.

In 1992, Diana was posted as Beijing Bureau Chief, making history as CTV's first full-time female foreign correspondent. In CTV's affiliation with ABC World News Tonight with Peter Jennings, Diana filed more than 100 news reports and current affairs documentaries on China's economic and social revolution, as well as Prime Minister Jean Chretien's first "Team Canada" business tour in 1994 to Beijing, Shanghai, Hong Kong, Jakarta and Hanoi. Diana's work in China earned her a Gemini Nomination in 1996 for best reportage.

Then NBC News came knocking and Diana spent an additional year in China rebuilding the NBC News Bureau and running Asia coverage for Nightly News with Tom Brokaw, Weekend Nightly, the Today Show and Meet The Press. In 1997, Diana returned as senior parliamentary correspondent first for CTV News in Ottawa where she made regular contributions to W5, Sunday Edition with Mike Duffy and anchored Canada AM Weekend and CTV NewsNet. In 1999, Diana moved to Global Television where she traveled with Prime Minister Jean Chretien and Paul Martin to international summits and G8 meetings, as well as worked on and hosted political campaigns and election coverage.

Diana has also produced several documentaries and in 2002, wrote, narrated and produced a one-hour film for Global Television entitled "A Hero To Me" exploring the legacy of her famous grandfather and Canadian icon, World War One flying ace, Billy Bishop. Diana is a popular keynote speaker to business organizations. The content for her presentations include: Your Business is a Story!; How to Package your Business for the 21st century; ME INC.; Branding Your Story; and The Power of the Family Story to Build Brand, Loyalty and Market Share.

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TA 9220 Toronto, ON
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Additional Articles By Diana Bishop

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