Entrepreneurship: Growing a global business
#ThoughtLeadershipWire - Relevant knowledge for growing business leaders
In this globally-connected, digital era, entrepreneurs are no longer confined to local markets and many business leaders are refocusing their strategy in order to stay competitive. However, expanding globally and establishing a brand in an international market can present many challenges. The articles below cover how to expand your business globally and what to take into consideration before taking the leap.
After you've built a loyal national customer base, expanding internationally might be the next step to keep your business growing. Becoming a global company is an impressive accomplishment, but not every business is cut out for the challenge. Here are some of the challenges, advice and best practices to consider first.
China has a huge market potential for Canadian companies, but it is an immensely competitive market. Read Nankivell’s six tips for doing business in China, including how to get your business ready, narrow down your market and negotiate contracts.
Any strategy requires solid planning. But when it comes to preparing content for global consumption, localization—something marketers don’t think about until they’re ready to expand to new markets—is often tacked on to a content strategy as an afterthought. Find out what processes and resources leaders deploy for global success.
This month marks the 10th anniversary of Global Entrepreneurship Week (November 13-19), the world's largest celebration of innovators and job creators, now acknowledged with 35,000 events in 165 countries. No matter what's happening at the geopolitical level, where international relationships are becoming more complicated, there's a grassroots global network of entrepreneurs that is collaborating and thriving. Global Entrepreneurship Week reveals exciting pathways to local, national and global communities of entrepreneurs as well as challenges to be addressed.
When you join TEC, you become part of the global TEC/Vistage community. Build on your group experience by connecting with other members around the world to discuss best practices, work through issues, gain new perspectives and forge meaningful international relationships.
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